Launching a Shopify store badly costs you in lost initial conversion, lost SEO equity, and emergency-fix tax. This is our actual checklist.
SEO foundation
- Title tags written for every product and collection
- Meta descriptions for top 20 pages
- Image alt text on every product image
- URL structure clean
- Sitemap submitted to Search Console
- Schema markup deployed: Organization, Product, BreadcrumbList, FAQPage
- If migrating: 301 redirects mapped
See our technical SEO service.
Performance
- LCP under 2.5s on mobile (4G throttled)
- CLS under 0.1
- INP under 200ms
- Apps audited — unused ones removed
See speed optimization.
Payment setup
- Tabby integrated and tested
- Tamara integrated and tested
- Tap / PayTabs / Telr integrated
- Mada (Saudi) if targeting Saudi market
- Apple Pay enabled
- COD enabled if relevant
The last 24 hours
- DNS pointed to Shopify
- SSL active and forced
- Search engines unblocked
- Final scan with Screaming Frog
- Mobile experience test on actual devices
- Team on standby for the first 24 hours
For an ecommerce build done properly, see our Shopify development service or get in touch.